Spend beside revenue
Shopify orders on the left. Meta and Google spend on the right. The screen you open before stand-up — no export chain.
Your bill went up again. So did your GMV.Shopify's ROAS still isn't the one you're scaling on.You're not bad at ads.
Your attribution tool got pricier and still won't line up with Shopify. Alpomi is flat monthly, with ROAS from your orders and Meta plus Google spend in one view. Start free. No card.
See plans. Flat monthly. No GMV cut.
Testimonials
Trusted by decision-makers
Teams use Alpomi to spend less time in tabs and more time on work their clients can see.
Niall Burgess
COO & Director
“Alpomi has saved us thousands of hours of work. We're able to spin up marketing campaigns and increase our outreach goals. This is going to do wonders for our scaling.”
Niall Burgess
COO & Director
The attribution problem
Three numbers. None of them match.
You're not bad at media buying. You're juggling three scoreboards that were never built to agree — and a pricier dashboard doesn't reconcile them for you.
Meta ROAS
7-day click window, modeled gaps
Meta counts on its timeline. Miss a pixel fire? Modeled data fills the gap. ROAS looks better than your books.
Google ROAS
Its own model and window
Same order, different credit rules. Google might claim it. Meta might too. Or neither.
Shopify revenue
What actually landed
Orders and refunds in your store. No platform gets credit. Just the money that landed.
Why dashboards disagree
It is not just bad tracking. Each platform uses different rules — and most attribution tools layer another model on top without fixing the mismatch.
Different windows
Meta might count a purchase seven days after a click. Google might use thirty. Shopify counts when the order lands.
Modeled conversions
Platforms estimate sales they cannot see directly. That inflates reported ROAS even when your tracking looks fine.
A bigger bill doesn't reconcile them
GMV-scaled pricing still leaves you with three conflicting numbers. More spend on software doesn't fix missing UTMs or modeled conversions.
ROAS from Shopify orders — not platform dashboards
That's the mechanism. Alpomi attributes against your order stream, runs multiple models on the same sales, and puts spend beside revenue in paid advertising.
- Up to seven models when journey data is there
- Coverage and UTM flags when orders lack click IDs
- Portfolio ROAS vs the floor you set — before you scale spend
Flat monthly pricing
No GMV cut. Your bill doesn't climb when Shopify revenue does.
Playbook assigns owners
Charts show what happened. Playbook names what to cut, test, or refresh — your team approves first.
Multi-touch attribution (first/last/linear/time-decay/position-based; Markov & Shapley when journey volume supports it). Requires Alpomi pixel and sufficient converted journeys.
Why stores switch
You've heard true ROAS before. So has everyone else.
At this point you've probably tried an attribution tool already. Same three break points: numbers that don't match Shopify, a bill that climbs with revenue, and dashboards that never turn into budget decisions.
3 tabs
before Monday stand-up
Meta, Google, and Shopify each show a different number for the same order. Someone exports a CSV before every meeting.
Paid advertising pulls both ad platforms and Shopify revenue into one view — same week, same store.
SKU-level
when catalog is linked
Blended ROAS looks fine. Three SKUs carry the store. One campaign keeps funding a product that barely converts.
Sales Products links Shopify catalog to ad spend — concentration risk and losers show up beside campaigns.
£300/mo
Pro. Flat. No GMV cut.
Your last tool's bill climbed when revenue grew. Right when you needed clean numbers most.
Starter and Pro stay flat. Start free. Upgrade when Playbook earns it — not when Shopify GMV ticks up.
Sound familiar?
One problem per screen. Not a feature tour.
Pick the headache you're shopping for. See how Alpomi handles it — the real screen, not a mock-up.
See
Pain
Revenue is in Shopify. Spend is in Meta and Google. Someone exports a CSV before every stand-up.
How Alpomi helps
One paid advertising view pulls Google, Meta, and Shopify order revenue into the same date range.
- Campaign spend beside Shopify revenue — same week, same store
- No export chain before Monday stand-up
- Budget pacing against the monthly target you set
See
The how, not another promise
Same problem every tool claims to fix. Here's how Alpomi does it.
You don't need another true-ROAS headline. You need the mechanism — where the number comes from, what screen shows it, and who owns the next step.
Marketing · Attribution
Which ROAS number is right?
Your attribution tool says 4.2x. Shopify says 2.8x. Finance wants to know which one you're scaling budget on.
- ROAS built from Shopify orders — up to seven models on the same sales
- Coverage % so you know how much is tracked vs guessed
- A flag when Last Touch and Shapley disagree — usually a tracking problem
Marketing · Paid advertising
Meta and Google in separate tabs
Two ad managers. One Shopify admin. Monday stand-up starts with someone exporting a CSV.
- Google and Meta campaigns in one dashboard
- Spend-weighted ROAS by campaign and creative
- Portfolio ROAS vs the floor you set in company profile
- Daily budget pacing during peak weeks
Sales · Products & Shopify
Store ROAS hides SKU losers
Blended ROAS looks fine. Three SKUs carry the store. One campaign keeps funding a product that barely converts.
- Shopify syncs catalog, orders, and checkout tracking health
- Top products and concentration risk on Sales Products
- SKU performance beside ad spend when catalog is linked
Management · Store overview
Peaks break your spreadsheet
BFCM hits and you're rebuilding the spreadsheet on Friday while spend is already pacing wrong.
- Revenue trend and refund rate alerts
- Budget pacing vs your monthly target
- Daily spend across both ad platforms
Marketing · Measurement & tracking
Tracking is why attribution lies
Missing UTMs, a dark pixel, weak checkout tracking — then every tool guesses. The expensive ones just guess with better charts.
- Shopify checkout tracking and connection health checks
- Pixel and site analytics when connected
- Weak attribution signals held back until tracking recovers
- Fixes land in Playbook — not buried in settings
Playbook · Cross-channel
Charts without owners
You spotted the problem Tuesday. Nobody cut the budget until Friday.
- Weekly priorities from marketing, sales, and management data
- One ranked list — attribution, paid ads, products
- Action Board tasks. Your team says yes or no.
How it works
Run your current tool alongside. Switch when the numbers match.
Most UK stores parallel-run for two to four weeks before they cut over. No rip-and-replace on day one.
- 01
Connect Shopify
Orders and catalog sync in. Every ROAS view starts here — real revenue from your store, not what Meta or Google estimated.
- 02
Add Google and Meta
Plug in both ad accounts. Keep your current attribution tool running. Parallel-run for two to four weeks if you want.
- 03
Compare the numbers
Attribution shows model coverage and disagreement. Paid advertising flags pacing. See where Alpomi diverges from the tool you're running now.
- 04
Act from Playbook
When the numbers line up, weekly priorities land in Playbook. Your team approves on the Action Board before budget moves.
Inside the product
What you actually get when you log in
Live Alpomi screens — spend vs revenue, product breakdowns, weekly Playbook priorities, and AI flags your team approves.
See which SKUs pay back
Store totals hide the losers. When catalog data is connected, product and creative performance sit next to spend.
A weekly Playbook, not another chart
What moved, why it matters, and what to try next. Evidence attached — written for operators, not data teams.
AI drafts. You decide.
Alpomi flags what changed and proposes next steps. Your team accepts or skips. Nothing runs on autopilot.
One picture of the business
Your store, ads, and site analytics in one place.
You've seen unified dashboards before. This one ties every channel back to Shopify — and gives you a weekly list of what to do about it.
Cross-domain intelligence
Charts tell you what happened. Playbook tells you what to do next.
- Ads, SEO, revenue, and tracking correlated, not reported in separate tabs
- Weak measurement dampens recommendations until you fix the foundation
- When organic drops while spend rises, Alpomi connects the dots automatically
Decide and Act
Most tools stop at showing data. Alpomi runs the full cycle, from signal to team action to recorded outcome.
Intelligence that compounds
The system gets smarter every time you use it
- Set your strategy in Workspace. Alpomi tracks plan vs actual every day
- Apply a recommendation, record what happened. The system gets sharper each time
- The longer you use it, the more calibrated it becomes to your business
AI recommends. Your team decides. Nothing runs until someone says yes.
Start free. No credit card.
Flat pricing. Start free.
You've seen GMV-scaled pricing climb as your store grows. Starter and Pro stay flat. Run Alpomi beside your current tool for two to four weeks — switch when the numbers line up.
Starter & Pro billing
Free
£0/mo
Parallel-run beside your current tool. See if Playbook is worth paying for before you switch.
Connection slots
6Manual syncs / month
8AI credits / month
100- Shopify on the free tier
- Weekly Playbook priorities
- Sample data to explore first
- Pro+ cross-domain Playbook on Pro
Most popular
Pro
$470/mo
$350/mo
Early-adopter flat rate
Teams that need ranked priorities, roles, and room to grow — without a bill that climbs with GMV.
Connection slots
25Manual syncs / month
60AI credits / month
500- Weekly priorities across store and ads
- Team workspace with role-based access
- Playbook + Action Board across channels
Quick setup first, then checkout—stay on Free anytime.
Starter
$250/mo
$120/mo
Early-adopter flat rate
Google and Meta spend reconciled to Shopify revenue — flat fee, no GMV cut.
Connection slots
12Manual syncs / month
25AI credits / month
200- Shopify + ad platforms in one view
- Flat fee. No cut of ad spend.
- One dashboard for Monday stand-up
- Pro+ cross-domain Playbook on Pro
Quick setup first, then checkout—stay on Free anytime.
Common questions
Straight answers for stores evaluating a switch from another attribution tool.
Do I need every platform connected first?
No. Connect Shopify, or one ad account, or poke around on sample data. The full spend-vs-revenue picture clicks once store and ads are both linked.
Can I keep my current attribution tool while I test?
Yes — and you should. Run both for two to four weeks. That's what most UK stores do before they cut over. Compare side by side, switch when you're ready.
How is this different from other Shopify attribution tools?
Same category, different mechanism. Most tools start from ad-platform data and model the gap. Alpomi starts from Shopify orders, runs multiple attribution models on the same sales, and turns findings into Playbook priorities your team approves — not just another chart.
How is pricing different from tools that scale with GMV?
Starter and Pro are flat monthly. No cut of ad spend. No automatic price rise when revenue grows. Prices are on this page. No sales call.
Is this for small stores or big brands?
Single-brand Shopify stores on Meta and Google at real spend — roughly £3k–£30k/month in ads. If attribution arguments are already eating your Mondays, you're in the right place. Not for hobby stores or agencies running dozens of clients.
What does the free tier include?
A real account — Playbook, Action Board, the lot. Connect Shopify within free-tier limits, or stay on sample data while you look around.