49% of DTC brands say manual reporting is their biggest challenge. It doesn't have to be.
The Measured/Sequent Partners study of 300+ DTC directors found that 49% cite manual data and reporting as their number one measurement challenge. The typical workflow: export from Meta, export from Google, export from TikTok, open Shopify, reconcile manually, build a report. That's 9–24 hours per week on something that should be automatic. For most DTC brands, this is time their marketing team can't spend on strategy, creative, or growth.
Why For e-commerce look for this solution
The real operational pain we solve
Problem
DTC marketers spend 9–24 hours per week on reporting (Measured/Sequent Partners, 300+ directors)
Problem
49% of DTC brands cite manual data and reporting as their biggest measurement challenge
Problem
23% of DTC brands still use spreadsheets as part of their martech stack
Problem
Reports sent to stakeholders use different metrics and formats from what the marketing team tracks
How Automated Reports helps
Automated Reports for e-commerce include DTC-specific metrics — ROAS, product performance, Shopify revenue, CAC by channel — and deliver them on schedule to your team and stakeholders. One configuration, recurring output, no manual work.
Before Alpomi vs After Alpomi
From pain to clarity with Automated Reports
Before
Weekly report: pull Meta data, pull Google data, check Shopify, build spreadsheet, write summary, send. 4 hours. Repeat every week.
With Alpomi
Weekly report: Alpomi delivers it automatically every Monday. ROAS, Shopify revenue, product performance, channel breakdown. You review and move on.
Before
Investor asks for monthly performance summary. You build it manually. 2 hours. Miss the format they wanted.
With Alpomi
Investor receives automated monthly report from Alpomi on the 1st of each month. Same format, current data, your branding.
What you get when you use Automated Reports
9–24 hours per week saved
The DTC reporting tax, eliminated — so your team does marketing, not reporting admin
Shopify + ad data in one report
DTC metrics including Shopify revenue, ROAS, CAC, and product performance — all automatic
Consistent stakeholder reporting
Same format, same metrics, every month — no more one-off report builds
Want the full technical breakdown?
See how Automated Reports worksRelated features for you
These features work alongside Automated Reports for for e-commerce.
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Book a demo and we'll show you how Automated Reports solves these exact problems for for e-commerce.