Your platform's AI is recommending you spend more. Ours tell you where you're wasting it.
The conflict of interest in platform AI is well documented among DTC operators. Meta's 'Advantage+' campaigns expand audiences to find conversions — and claim them. Google's smart bidding maximises conversions at your target CPA — which it sets itself. These tools are helpful for volume, but they're not aligned to your product margins, your MER targets, or your Shopify P&L. Alpomi's AI operates from your actual performance data and your goals.
Why For e-commerce look for this solution
The real operational pain we solve
Problem
Meta Advantage+ often targets broad audiences that inflate conversion counts but erode product-level margins
Problem
Creative fatigue builds faster on Meta and TikTok — often 2–4 weeks — and is invisible until CTR collapses
Problem
Budget reallocation between products and channels during peak periods requires manual analysis
Problem
Peak period decisions are made under time pressure — you need recommendations fast
How AI Recommendations helps
Alpomi's AI analyses your cross-channel performance, product-level ROAS, and creative performance to surface specific opportunities. During peak periods, it flags campaigns burning budget on low-margin products and identifies which channels are driving the most efficient new customer acquisition.
Before Alpomi vs After Alpomi
From pain to clarity with AI Recommendations
Before
Week 2 of BFCM campaign: Meta creative set is fatiguing but performance looks OK at campaign level. You don't notice until week 3 when frequency is at 9 and CTR has halved.
With Alpomi
Day 10 of BFCM: Alpomi flags creative fatigue on Ad Set 3. Suggests refreshing creative or rotating in the B-variant. You act before CTR drops.
Before
Budget reallocation: based on feeling that Meta is 'doing better' than Google this week. ROAS numbers don't confirm it but the gut call is made.
With Alpomi
Budget reallocation: Alpomi surfaces the specific data — Meta true ROAS is 1.8, Google true ROAS is 3.1. Shift 40% of Meta spend to Google. Decision made in 3 minutes.
What you get when you use AI Recommendations
Peak-period decisions in minutes
AI surfaces the most impactful opportunities during BFCM when every hour of spend matters
Creative fatigue caught early
Before CTR drops and ROAS craters — not after 3 weeks of wasted spend
Budget moves go to the right channel
Recommendations based on true ROAS, not platform estimates
Want the full technical breakdown?
See how AI Recommendations worksRelated features for you
These features work alongside AI Recommendations for for e-commerce.
Ready to fix this for your business?
Book a demo and we'll show you how AI Recommendations solves these exact problems for for e-commerce.